Meet Grit Blueprint

At Grit Blueprint, we are industry problem solvers dedicated to empowering building materials and construction businesses to modernize operations, solve critical challenges, and significantly grow their revenue through custom-built AI solutions and targeted marketing strategies.

Founded by Stefanie and Ben Couch, our team combines over 30 years of deep industry expertise with advanced technology to help businesses confidently navigate digital transformation and establish legacy businesses ready for future generations.

Stefanie, recognized as a leading industry strategist and branding expert, has spent her career driving significant revenue growth and brand visibility for building materials businesses. With her roots in her family's lumber business in Georgia and experience scaling a Fortune 500 startup division in doors and millwork, Stefanie brings unparalleled insights into the industry's unique challenges.

As a dynamic keynote speaker featured by Walgreens, Verizon, and leading industry events nationwide, Stefanie delivers impactful strategies tailored to real-world business results.

Ben ensures your technology stack, AI integrations, and business operations run smoothly, providing the operational backbone that maximizes efficiency, productivity, and customer satisfaction.

Our specialized team includes experts in branding, digital marketing, creative design, customer success, operations management, and AI technology.

Together, we deliver:

- Customized AI-powered marketing and sales systems designed specifically for your business, automating outreach, boosting conversions, and streamlining customer management.

- Brand and website transformations that enhance your market presence, attract high-value clients, and clearly communicate your unique value proposition.

- Comprehensive AI training and custom-built knowledge transfer solutions, empowering your team to retain critical expertise, improve operational efficiency, and close skill gaps as seasoned professionals retire.

- High-impact go-to-market strategies tailored specifically for building materials, construction, and legacy industries, focusing on tangible revenue growth and market expansion.

We become an extension of your business, deeply committed to measurable outcomes, strategic clarity, and delivering a sustainable competitive advantage.

Ready to future-proof your business and significantly grow your revenue? Let’s get to work.

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Our Vision

To redefine the future of legacy businesses in the building materials and construction industries by transforming their brands, strategies, and people.
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Our Mission

Our mission is to empower legacy businesses to grow, evolve, and dominate their markets through strategic brand updates, go-to-market execution, and leadership training.
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Our Process

We are client-centered experts in the building materials and construction industries. Through research-driven strategies, we deliver tailored solutions to help your business grow, evolve, and build a lasting legacy.
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Our Team

With deep expertise in building materials and construction, we combine strategic insight, creative brand-building, and industry knowledge to deliver tailored solutions. We’re dedicated to helping your business modernize, innovate, and lead.

Trusted By

"Working with Stefanie has been a wonderful experience. Her energy is inspiring! She's relatable, engaging, knowledgeable, and her passion radiates. Every conversation leaves me empowered and motivated. She is the full package, breaking through ceilings and innovating in the building materials industry. I look forward to being part of her mission!"

Cassie Fosher, President, SnapDragon Associates

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Ready to tackle your biggest business challenges and accelerate your growth?

Fill out the form now to start building your legacy.